10 eye-catching billboard designs you shouldn't miss

Designing for a billboard ad is not the same with the other mediums. Here's a compilation of interesting billboard designs for your reference.

Not sure whether you agree, but a sophisticated design with fine details might not be the best option for a billboard advertisement.

This is because you need to catch the attention of the moving vehicles within 1-2 seconds at a glance.

Therefore, advertisers have to think out of the box, go for something standout, or even something really ugly from the design perspective. Yes, like this.

The rule of thumb? Go for something as simple as possible. Not convinced? Check out some of the eye-catching billboard designs we have compiled below. 


Leica billboard

Simplicity is the ultimate sophistication.

Koleston Naturals

Koleston Naturals billboard
This Koleston Naturals billboard was placed on a road side cliff to capture the variations of this beautiful scene during different phases of day/night, reflecting the variety of colors that the brand offers.


Faber-Castell billboard

See, I can draw the sky...

The Economist

The Economist billboard

Motion activated billboard by The Economist.

Johnnie Walker

Johnnie Walker billboard

There's a reason why Johnnie walks. Don't drink and drive.


McDonald's billboard
It's never too cold for ice cream.


MetService billboard

Real-time weather report. 100% accurate.


ADORIO billboard

This billboard, for a job seeking platform ADORIO, was published on the same day Joe Biden was declared the 46th president-elect of the United States.

Country of Santa Clara

Country of Santa Clara billboard

Only in Silicon Valley.


Dyson billboard

Dyson bends the city.



Silver Mouse: 10 eye-catching billboard designs you shouldn't miss
10 eye-catching billboard designs you shouldn't miss
Designing for a billboard ad is not the same with the other mediums. Here's a compilation of interesting billboard designs for your reference.
Silver Mouse
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